Portfolio: Little Ashford Preschool
Having over 15 locations, our goal was to improve Little Ashford Preschool’s organic visibility in Google Search across their various geographic localities. Specifically, our objectives included:
- Improving the website’s visibility in organic search across several geographic regions.
- Driving organic traffic to each individual location.
To do this, we employed a comprehensive multi-location strategy to strengthen the relevance of the business and it’s individual locations for search queries specific to their respective geographic locations.
Search Engine Optimization
Overall Organic Search Improvements
General site-wide optimizations resulted in positive keyword improvements across all keywords. Since beginning keyword tracking, the average position for all keywords was within the top 10 (first page) positions.
Most importantly, of the location specific keywords that were being targeted, 51% reached the very first position in their respective geographic locations, and 84% were in the top 10 positions on the first page.
Highlights Of Results
With wide improvements in achieving first page results in organic search across a high number of keywords, the website has seen a significant increase in traffic and new leads and acquisitions from organic search.